Microsoft Copilot: Revolutionary AI application in digital marketing at DMEXCO 2024

Microsoft Deutschland GmbH, founded in 1983, is a subsidiary of Microsoft Corporation with headquarters in Munich. It employs more than 3,000 people at several locations in Germany. Microsoft Germany offers a wide range of products and services, including cloud solutions, artificial intelligence, Microsoft 365 and Xbox. The company supports both private individuals and companies in their digital transformation, focusing on technological innovation and sustainability.

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Increasing efficiency in marketing with AI: Copilot as a key technology

The use of artificial intelligence (AI) is revolutionizing marketing, especially through the Copilot app, which enables fast and effective content creation. This innovative application helps marketers to automate repetitive tasks, develop new ideas and increase productivity at the same time. Copilot acts as a reliable partner, allowing creative processes to be focused while AI takes control of mundane, time-consuming tasks.

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Copilot in action: flexibility and control in digital marketing

The Copilot app is a game changer that ensures greater efficiency in the marketing sector. It not only helps with the creation of content and presentations, but also with the development of consistent marketing campaigns. Despite the automation, full control remains with the marketers, who use the AI for targeted support without restricting their own creativity and freedom of choice. This makes Copilot an indispensable tool in modern marketing.

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Future viability through AI: why Copilot is indispensable

At a time when digitalization continues to advance, the Copilot app offers a valuable opportunity to remain competitive in marketing. The application not only makes day-to-day work easier, but also ensures that companies can easily cope with the increasing demands for fast and high-quality content creation. If you want to be successful in the coming years, there is no getting around the use of AI tools like Copilot.

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