Denkwerk Ally-AI: Innovative accessibility check for websites at DMEXCO 2024

denkwerk GmbH is a leading digital agency with offices in Cologne, Berlin, Hamburg and Munich. It supports companies in seizing the opportunities of digital transformation and creating meaningful experiences for their customers. denkwerk combines strategy, design, technology and communication to develop innovative solutions that make companies future-proof. With over 220 employees from 24 countries, denkwerk is one of the most creative digital agencies in Germany and has won several international awards.

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DMEXCO: Denkwerk relies on artificial intelligence for greater accessibility

Denkwerk, a leading digital agency, has always been present at DMEXCO since the beginning and uses the trade fair as a platform to get in touch with customers and potential new partners. Based in Cologne, Denkwerk benefits from its proximity to the trade fair and the international attention that the event attracts every year.

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Ally-AI: AI meets empathy to promote accessibility

At DMEXCO 2024, Denkwerk will present its latest product "Ally-AI", an innovative solution that uses artificial intelligence to improve accessibility on websites. Ally-AI combines technical testing with empathic approaches to make the challenges understandable and comprehensible for people with disabilities. This method generates more empathy and awareness among website operators, leading to more effective improvements.

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Accessibility as a decisive factor for online success

With over 8.3 million people in Germany dependent on accessible websites, the topic is becoming increasingly important. From June next year, there will be penalties for non-accessible websites, further increasing the relevance of solutions such as Ally-AI. Denkwerk offers companies comprehensive support in implementing accessible web solutions in order to both meet legal requirements and reach a broader target group.

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