Bring! App: Smart shopping lists from the market leader at DMEXCO 2024
Bring! Labs AG is a Swiss company that was founded in 2015 and specializes in mobile technologies for the retail and consumer goods industry. Its main product, the Bring! shopping list app, makes it easier for millions of users worldwide to organize their purchases. The Profital app also offers digital brochures and offers. With offices in Zurich, Berlin and Basel, Bring! has developed into the largest shopping list app in Europe and currently employs around 100 people.
Successful launch of digital brochures in Germany and Austria
The introduction of digital brochures got off to a successful start in Germany and Austria. These digital media are still one of the most important marketing strategies in retail. Trade fairs such as DMEXCO underline the importance of this innovation and offer companies the perfect platform to present the benefits of digital brochures.
Interlocking advertising and consumer behavior as the key to success
A central topic that will be addressed at the trade fair and in the keynote speech is the link between the impact of advertising and consumer behavior. The focus is on the optimization of advertising based on A/B tests and the analysis of the consumer journey. This involves examining which elements, such as pricing and discount strategies, are best received by consumers.
The Bring app as European market leader in the shopping list sector
Another highlight of the trade fair is the presentation of the Bring app, which has established itself as the largest shopping list app in Europe. The positive response from users shows how much the app makes everyday life easier and solves problems, which further promotes the growth and popularity of this app.
