Reebok presents at ISPO 2024: New backpacks and sports socks
Reebok is a global manufacturer of athletic apparel and footwear based in Boston, Massachusetts. Founded in 1958 in Bolton, England, as a subsidiary of J.W. Foster and Sons, Reebok established itself as a leading brand in the sports footwear and apparel sector in the 1980s. In 2005, the company was acquired by Adidas and sold to Authentic Brands Group in 2021. Reebok is known for its innovative products and collaborations, including the launch of the Reebok LTD premium line, which combines sport and style with Italian craftsmanship.
Reebok: A brand for cross-training and versatile sports equipment
Reebok is known for its specialization in cross-training and offers a wide range of products that are suitable for use in the gym as well as for travel. Particularly noteworthy are the versatile backpacks, which are equipped with different compartments and zippers. They are ideal for transporting laptops and other everyday items. Although they are not waterproof, they are characterized by robust materials such as polyester. The price range is between 25 and 60 euros, which makes the collection accessible for different budgets.
Socks for every need: focus on functionality and sustainability
A highlight in the Reebok range are the socks developed in cooperation with Brands Cosmos. The range covers all needs - from lifestyle and leisure socks to models for technical sports. Special soccer and fitness socks offer maximum comfort thanks to their elasticity and targeted padding. The use of recycled materials is particularly innovative, whereby Reebok makes an important contribution to sustainability. There are also special models with reflectors and reinforcements for technically demanding sports such as cycling, which are tailored to the requirements of the respective sport.
Technical innovations and optimized materials for maximum performance
Reebok attaches great importance to the use of modern materials that ensure breathability and durability. The technical collection includes items such as compression socks that have been specially developed for marathon runners. These promote blood circulation and reduce signs of fatigue during long runs. The price range for socks extends from 8.99 euros for a 3-pack to 24.99 euros for special models such as compression or running socks. With well thought-out designs and high-quality materials, Reebok offers solutions for every athlete, from leisure activities to professional requirements.
