Robust Fjällräven jackets: protection for every outdoor adventure

Fjällräven is a Swedish company that was founded in 1960 by Åke Nordin in Örnsköldsvik and specializes in the manufacture of outdoor clothing and equipment. The product range includes backpacks, tents, jackets and pants that are known for their functionality, durability and timeless design. Fjällräven pays particular attention to sustainability and the use of environmentally friendly materials in order to protect nature and inspire people to spend time outdoors.

Fjällräven and GORE-TEX: A new collaboration for the future of the outdoors

After years of hiatus, Fjällräven and GORE-TEX celebrate their reunion and present innovative jacket models for 2025. This collaboration combines Fjällräven's timeless design and sustainable philosophy with GORE-TEX's technical expertise, especially through the use of the new ePE and Pro membranes. The models are specially developed for extreme weather conditions and offer robust protection in alpine regions. With a focus on functionality and minimalist style, the jackets create an emotional bond with their users, designed for durability and repairability.

Timeless design meets state-of-the-art technology

The jackets in the new collection embody Fjällräven's unmistakable style, which is characterized by clean lines and simple aesthetics. This design philosophy ensures recognizability and long-term use. At the same time, the GORE-TEX Pro membranes offer maximum protection against wind, water and snow. The products have been equipped with versatile functions, including helmet-compatible hoods with adjustment options, fleece-lined collars, integrated ventilation systems and numerous inside and outside pockets. These details make the jackets not only functional, but also comfortable for use in extreme situations.

Sustainability through reparability and durable materials

A central aspect of the new collection is the repairability of the jackets. Fjällräven has integrated simple solutions that make it possible to repair worn areas quickly and easily in order to extend the life of the products. Particularly affected areas such as elastic straps are designed so that they can be easily replaced without having to replace the entire jacket. This approach is in line with Fjällräven's vision of creating sustainable products that will accompany their owners for years to come.

Areas of application and pricing

The GORE-TEX Pro jackets have been specially developed for demanding activities such as skiing, snowboarding and mountaineering and offer reliable protection even under extreme conditions. For less extreme requirements, there are versions with the GORE-TEX Performance membrane, which are ideal for everyday wear or moderate outdoor adventures. With a price of €899, the GORE-TEX Pro models are positioned in the premium segment and offer optimum value for money for users looking for maximum quality and durability. With this collection, Fjällräven stays true to its DNA by combining technical excellence, sustainability and timeless design.