Sustainable innovation: climate-neutral jacket from Outdoor Research - ISPO 2024

Outdoor Research was founded in Seattle in 1981 and specializes in the development of outdoor clothing, accessories and equipment. The company attaches great importance to functional products that meet the requirements of outdoor activities and demanding environments. As well as being used for leisure and sport, the equipment is also used for professional and military purposes. Outdoor Research is also committed to sustainability and innovation in material development.

Outdoor Research: Pioneering work in sustainable outdoor equipment

Outdoor Research, founded in Seattle in 1981, has developed into a major player in the international outdoor market over the last few decades. In the last six years in particular, the company has greatly expanded its presence in Europe, starting with major distribution partners in Norway, followed by expansion into Germany and Switzerland. At the heart of the company's philosophy is continuous innovation and the ambition to stand out with unique products, even in a highly competitive market.

Sustainability and innovation: the first climate-neutral outdoor jacket

A key challenge in the outdoor industry is the development of sustainable products, particularly in view of the increasing legal restrictions in the USA, such as those relating to PFAS and other problematic materials. Outdoor Research has responded by developing its own materials that set new standards. One outstanding example is a carbon-neutral, fully recycled three-layer jacket that not only meets the highest standards of breathability and waterproofness, but is also the first of its kind in the industry. This jacket was created in response to the discontinuation of a GORE-TEX material and shows how innovative solutions can combine sustainable design with extreme functionality.

Performance meets environmental awareness: Functionality without compromise

Outdoor Research emphasizes that sustainability alone does not sell a jacket. Rather, the new climate-neutral jacket impresses with its versatility and robustness. It is designed for the most demanding activities - from mountaineering to extreme weather conditions. Its first-class breathability and waterproofness make it an ideal companion for outdoor enthusiasts. The fact that it is also climate-neutral and sustainable only underlines the company's progressive approach and offers an additional incentive for environmentally conscious buyers.

Attractive price-performance ratio in a demanding market

With a price tag of €249, the jacket positions itself as an exceptional offering in an industry where comparable products often cost €400 or more. It combines high performance, durability and sustainability at an affordable price, making it an ideal entry-level option for customers looking for high-quality outdoor clothing. Outdoor Research shows that top quality and environmental awareness do not have to be prohibitively expensive.