Carrera: racetracks and remote-controlled models
Carrera is an iconic brand in the car racing track sector that has been inspiring children and adults alike for generations. With a wide range of products, from classic racetracks to high-tech digital systems, the brand stands for action and technical progress. Carrera combines tradition with modern technology and provides exciting racing experiences at home.
Carrera: Market leader for car racing tracks and remote-controlled vehicles
From foundation to cult brand in the toy market
Carrera was founded in Germany in 1963 and quickly established itself as an innovator in the car racing track sector. From the very beginning, the brand focused on realistic racetrack experiences and impressed with precise vehicle models and high-quality track systems. Carrera achieved international success in the 1970s in particular, when the brand came up trumps with ever more complex racetracks and a wider range of models.
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Product variety for beginners and professionals
The Carrera range extends from simple racetrack systems for children to advanced digital racetracks that support several drivers at the same time. The Carrera DIGITAL 132 and DIGITAL 124 series offer racing fans the opportunity to control vehicles individually and perform spectacular overtaking maneuvers. In addition to the racetracks, Carrera has also developed remote-controlled cars, drones and helicopters that combine state-of-the-art technology with classic fun.
Carrera is synonymous with innovation and quality
Today, Carrera is represented in over 40 countries and stands for technical precision and creative design. The brand remains true to its goal of offering children and adults alike exciting and high-quality play experiences. With continuous development and strong customer loyalty, Carrera is one of the most recognized brands in model racing.
