The fwd: Bundesvereinigung Veranstaltungswirtschaft is the umbrella organization for companies and players in the German event industry. It unites the interests of trade fair construction, event management, communication agencies and other service providers active in this multifaceted industry. The association, which was known as FAMAB until 2021, has realigned itself to better meet the requirements and challenges of a changing industry.
The fwd sees itself as the central lobby for the entire event industry. The association is committed to improving the political and social perception of the industry and advocates fair economic conditions. A central concern is the promotion of quality and professionalism in the industry. To this end, fwd develops standards and certificates that help members to stand out from the competition. At the same time, the association supports the transfer of knowledge and networking of its members through regular events, training courses and publications.
Another goal of fwd is to strengthen the promotion of young talent. The event industry offers a wide range of career prospects, but these are often not sufficiently well known. The association uses targeted programs and initiatives to attract young talent and contribute to securing the long-term supply of skilled workers.
The event industry has faced significant challenges in recent years due to the COVID-19 pandemic. During this time, fwd has positioned itself as an important voice in the industry and fought for financial support and a perspective for reopening. Crisis management remains a key issue in the post-corona period, for example by promoting resilience and adaptability in companies. Another important topic is sustainability. The fwd is committed to environmentally friendly event formats and encourages its members to integrate sustainable measures into their work processes. The exchange of best practices plays a key role in developing joint solutions for a climate-friendly future for the industry.
The fwd: Bundesvereinigung Veranstaltungswirtschaft is an indispensable partner for companies and players in the event industry. With a clear focus on quality, innovation and sustainability, the association strengthens the competitiveness of its members and champions their interests. At the same time, fwd helps to improve the image and importance of the event industry in the public eye and in politics - an important contribution to the future of a diverse and creative industry.